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Excitement builds for Asia’s most inspired fashion jewellery & accessories fair
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Gain insider access to the latest and best product launches
at SEASONS | Autumn this September
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HONG KONG, 4 September 2025 – Bold designs and next-season trends will collide this September as Asia’s premier fashion jewellery sourcing event returns to Hong Kong.
Taking place from 17 – 21 September in Halls 5BC of the Hong Kong Convention and Exhibition Centre (HKCEC), SEASONS | Autumn Fashion Jewellery & Accessories Fair is poised to transform the city into a global accessories hub with major manufacturers and emerging talents showcasing their latest collections.
The B2B marketplace runs simultaneously with Jewellery & Gem WORLD Hong Kong (JGW) – the industry’s No.1 jewellery buying destination. This timing creates valuable synergies for attendees looking to maximise their sourcing opportunities across both the fine and fashion jewellery segments.
“The September timing serves a dual purpose for our attendees,” explained Celine Lau, Director of Jewellery Fairs at Informa Markets Jewellery. “It allows buyers to secure inventory for the holiday season while also getting ahead on Spring/Summer 2026 merchandise planning.”
The exhibition showcases virtually all major product categories, including Costume & Base Metal Jewellery, Stainless Steel Jewellery, Fashion Accessories, Natural Materials Jewellery, Fashion Jewellery Materials and Display & Packaging Solutions. This comprehensive offering provides essential resources for industry professionals across the entire supply chain.
What distinguishes SEASONS | Autumn is its integrated approach to industry insights, featuring exclusive showcases that inspire and connect buyers with major suppliers and up-and-coming designers. MODE by SEASONS | Autumn is making its debut this year, powered for the first time by Fashion by Informa – a global leader in fashion trade show organisation that delivers inspiration, valuable connections and business opportunities through renowned brands like MAGIC, SOURCING at MAGIC, COTERIE and PROJECT. MODE will present three design directions, each paired with collections from select exhibitors: Mosaic embraces innovation through eclectic combinations and bold colour palettes; Sublime offers a thoughtful counterpoint to the ubiquity of digital design repetition, and Honoured pays homage to nature, with compositions dominated by rich, resonant earth tones.
Equally impressive is the Tomorrow Aisle, which brings together four educational institutions: The returning Pro-Act Training and Development Centre (Jewellery) of Hong Kong, alongside first-time participants Guangdong Polytechnic Normal University, Guangzhou Huashang College’s School of Jewelry and the Jewellery Institute of Taiwan. These curated sections offer buyers access to the latest collections of exhibitors and creations of next-generation design talent, providing valuable insights into Spring/Summer 2026 trends and beyond.
Here are some of the exceptional collections making their debut at SEASONS | Autumn!
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Guangzhou Powell Gifts Co Ltd
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Sunfun Trading Company Limited
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Dongguan Jinjing Hardware Jewelry Factory
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Guangzhou Zhefan Jewelry Co Ltd
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Glitz and glam are truly having their moment, with SEASONS | Autumn exhibitors putting their best designs forward. The spotlight falls on bangles with luminous finishes, charm-adorned chain bracelets, bold rings and edgy earrings – all part of a brilliant celebration of shine. Sparkling accessories in every imaginable form are making their debuts, capturing the essence of a radiant aesthetic.
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Sincere & Co Jewellery Limited (Guangzhou)
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Floreia by Natures Legacy Eximport Inc
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Win-Chance Metal Factory Limited
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Earrings continue their market dominance. From industrial-chic steel geometrics to merchandise crafted from wood by-products, these designs deliver on both trend appeal and margin requirements. Offerings featuring crystals, stones, freshwater pearls and upcycled agro-forest materials hint of indulgence but at accessible wholesale pricing.
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Guangzhou Zhefan Jewelry Co Ltd
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Guangzhou Powell Gifts Co Ltd
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Guangzhou Justop Accessories Ltd
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Kscent Enterprise Company
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Another popular category is versatile stackable necklaces. These retail favourites offer customers endless styling possibilities – from pairing minimalist stainless steel chains with on-trend shell accents or statement pendants, to mixing substantial links with delicate strands at varied lengths. Stock these adaptable pieces to capture the evergreen “mismatched” trend that has the potential to deliver consistent sell-through across multiple seasons.
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Win-Chance Metal Factory Limited
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Floreia by Natures Legacy Eximport Inc
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Sincere & Co Jewellery Limited (Guangzhou)
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Timeless yet irresistibly playful, beaded jewellery stands as one of fashion’s most enduring chameleon. These tactile treasures effortlessly bridge the gap between vintage charm and contemporary edge. Whether cascading in multi-strand necklaces or making bold statements as chunky bracelets, beads serve as the perfect medium for personal expression. Their versatility transcends every aesthetic, from minimalist elegance to maximalist splendour, making them essential components in the modern jewellery wardrobe.
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Floreia by Natures Legacy Eximport Inc
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Yiwu Pinli Jewelry Co Ltd
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Guangzhou Yazhiqi Jewellery Co Ltd
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Guangzhou Zhefan Jewelry Co Ltd
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Throughout history, designers have drawn inspiration from botanical and wildlife motifs. Today, these nature-derived themes are experiencing a magnificent revival, offering wearable connections to the world beyond urban landscapes. Each piece tells a story – from metalwork shaped into marine creatures to flamboyant neckpieces crafted from organic elements.
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SEASONS | Autumn Website:
SEASONS | Autumn Online Media Registration:
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About Informa Markets Jewellery
Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our global jewellery vertical, Informa Markets Jewellery, offers in-person and web-based sourcing experiences, digital solutions and dedicated B2B platforms that bring international buyers and quality sellers together in the fine jewellery, gemstone, and fashion jewellery and accessories markets.
Our resources, industry experience, influence and focus as a partner are enhanced by our global jewellery portfolio consisting of fairs and events in key cities; a powerful digital platform – JewelleryNet; a dedicated Jewellery Media team, led by flagship publication, JNA; an education-based programme – Jewellery & Gem Knowledge Community, and the industry’s most prestigious awards programmes – Jewellery World Awards (JWA) and its regional edition, JWA Dubai. Visit our website for more information.
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For media enquiries, please contact:
Ronny Pang
T +852 3187 5743
E Ronny.Pang@informa.com
Marie Feliciano
T +852 3752 8340
E MarieRose.Feliciano@informa.com
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Copyright © 2025. All rights reserved.
Informa Markets, a trading division of Informa PLC |
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